Country Representative HVAC Controls

  • Wetter (Ruhr)
  • 20 – 50 Employees
  • Owner-managed
  • Founded in 1991

SOREL is a German manufacturer of intelligent controllers for the HVAC industry. We have more than 30 years of experience and wish to expand into the British OEM market. Our controllers already control one million heating and cooling systems in more than 60 countries worldwide. To push our international growth, we offer the opportunity to work with us as a country representative with a technical background.

Our offer:

  • National sales territory UK
  • Access to our customer base
  • Intensive training at our headquarters in Germany and/or remotely
  • Direct contact to general management, sales, technical support and product development teams of SOREL Germany
  • Assistance to represent complementary European quality manufacture


  • Sales and customer service: Establishing and maintaining relationships with system manufacturers and distributors in the national HVAC sector.
  • Technical support: Providing technical support, training and advice to our customers and installers
  • Management of the UK market: Initiate and manage what it takes to be achieve long-term growth


  • Technical education in an area such as mechatronics, electrical engineering, heating, technical sales or similar.
  • Expert in the British heating sector or ability to become one within a reasonable period of time.
  • Preferably with a good network of contacts in the industry.
  • Excellent communication skills and ability to build lasting relationships.
  • High ability to learn and explain complex and innovative products.
  • Entrepreneurial spirit to work autonomously

Your contact person

Jonas Bicher

Jonas Bicher

SOREL GmbH Mikroelektronik
Reme-Str. 12
58300 Wetter (Ruhr)
Ennepe-Ruhr-Kreis, NRW
02335/682 77 0